“We tend to think of concerts, parties, art experiences, as primarily spectacles of sight and sound. Maybe we’ll remember the feel of people against us on a dancefloor or a drink or bite we tasted with friends. But for this year’s BLACK we wanted to extend the sensory experience, and with scent so closely related to memory, recognition, and identity, we felt it was time to bring the olfactory into play. With Studio FOLIE, we have developed a scent that represents BLACK as an experience, brand, and moment. We are excited to see how people interact with this sensation and continue to consider how it can be incorporated into the future.”
— Max Pollack,
MATTE PROJECTS,
Founding Partner
“The scent explores the many facets of darkness, built around ingredients such a vetiver, cyprio, and styrax, and the variety of textures present in a warehouse party, including cement. Yet, there is a warmth and sense of comfort with the smell of resin and a complexity and deepness with ingredients such as leather accords, clergy sage, cedarwood, and ginger, framing the spirit of MATTE Projects.” —
Lucas Sieuzac,
COSMO INTERNATIONAL FRAGRANCES,
Senior Perfumer
Client — MATTE PROJECTS
Perfumer — LUCAS SIEUZAC
